Negative ICP: Using AI to Identify Who NOT to Target
Most ICP discussions revolve around who you want to win. The underestimated half is the question of who to deliberately …
From Feature to Signal: How an ICP Becomes Searchable
An ICP is only useful if you can find the ideal customers again. "Company in growth" is correct as a characteristic, but …
How I Identify the Right Contact Person for 200 Target Customers in 3 Minutes - Part 3 of 3
Introduction You now have 200 qualified target companies. Prioritized. With fit score. In the spreadsheet.
200 target customers from the internet in one week – the systematic AI process - Part 2 of 3
Introduction In article 1, we defined who we are looking for. Now let's go on the hunt.
Who am I—and who is my target audience? How to refine your ideal customer profile using AI in 30 minutes - Part 1 of 3
Introduction Do you know this? You have an offer that works. Customers who are satisfied. A team that's on fire.
