Why Google Alone Doesn't Provide Commercial Intelligence (CI-029)
Information is not the same as insight Anyone looking to learn about a company today almost automatically starts with Go …
Why Traditional Lead Databases Solve the Wrong Problem (CI-028)
Lead databases answer “Who is out there?”—Commercial Intelligence answers “Who needs us?” Lead databases have significan …
From Search to Prediction (CI-027)
How AI Can Forecast Demand Until now, we have primarily viewed commercial intelligence as a way to better understand bus …
What AI Can Learn About Companies Today (CI-026)
Products, Technologies, Processes, Supply Chains, and Investments Just a few years ago, company research in sales was pr …
Why AI Won't Replace Sales (CI-025)
Instead, it drastically reduces the amount of research required Hardly any other topic is currently the subject of such …
Opportunity Signals - What Signals Indicate Upcoming Projects (CI-024)
A company hires new employees, expands a location, wins a major contract, or launches a new product. Taken on their own, …
Understanding the Language of Business (CI-023)
How websites, job postings, press releases, and product data provide insights into demand Companies rarely post the foll …
Production Processes Reveal Future Investments (CI-022)
Why Processes Are One of the Strongest Indicators for Future Projects A new production facility is rarely built on the v …
Products Reveal Their Suppliers (CI-021)
How to Identify New Target Customers Based on Product Portfolios If you want to know whether a company could be a good c …
Needs, Not Industries (CI-020)
Why Manufacturing Processes Reveal More About Potential Demand Than SIC or NACE Codes Two companies each employ about 25 …
