If your offering depends on your best employee, you have a scaling problem.
How AI analyzes PDF tenders - using the example of a playground project
We assume a realistic situation:
A municipality publishes a PDF tender for the construction of a public playground (approx. 120 pages including specifications, award criteria, contract conditions).
Goal:
- Analyze PDF
- Structure requirements
- Recognize risks
- Evaluate go/no-go
- Create a convincing offer
Tenders almost always come as PDFs. Unstructured. Long. Legalistic. Fragmented.
And this is exactly where the leverage lies.
Imagine a city invites tenders for a barrier-free, sustainable adventure playground with water elements.
Budget: € 850,000.
Award procedure: Public invitation to tender.
Evaluation: 60% price, 40% quality.
What can AI achieve in concrete terms?
1️⃣ Step 1: Structure the PDF tender
Objective:
Turn 120 pages into a structured analysis document.
What is to be extracted:
- Must criteria
- Target/evaluation criteria
- Deadlines
- Budget notes
- Contractual penalties
- Sustainability requirements
- Accessibility standards (e.g. DIN 18034)
- Evaluation matrix
🔹 Prompt for ChatGPT (document analysis)
You are an awarding and tendering expert in the municipal construction environment.
Analyze the uploaded PDF tender for the construction of a public playground.
Create:
1. a structured summary (max. 2 pages)
2. a table with:
- Must criteria
- Evaluation-relevant criteria
- Deadlines
- Contractual risks
3. a list of possible critical points or ambiguities
4. an assessment of the strategic requirements (e.g. sustainability, inclusion, citizen participation)
Answer structured with headings and tables.
🔹 Prompt for Google Gemini (document understanding with context focus)
Analyze this PDF document as a public construction tender.
Extract:
- All technical requirements for play equipment
- Safety requirements and DIN standards
- Sustainability and environmental requirements
- Evaluation logic of the tender selection
Create additionally:
- A risk analysis from the bidder's point of view
- A list of possible differentiation opportunities
2️⃣ Step 2: Go/no-go decision
This is where it gets strategic.
Exemplary analysis:
- High proportion of quality (40%)
- Focus on inclusion and sustainability
- Reference projects required (min. 3)
Now AI can evaluate:
🔹 Prompt for win probability analysis
Based on the following analysis of the playground tender:
[insert analysis]
Evaluate:
- Strategic fit with a medium-sized playground builder with a focus on sustainable wooden play equipment
- Intensity of competition (typical for public tenders)
- Differentiation opportunities
- Estimated probability of winning in %
Justify your assessment.
3️⃣ Step 3: Develop a bid strategy
Now it's not about text production. It's about positioning.
AI can help to develop a strategic story:
- Sustainability as added value
- Inclusive play equipment as a contribution to society
- Ease of maintenance as a long-term cost saving
🔹 Straight to the offering strategy
Develop a bid strategy for a provider of sustainable playground solutions.
Framework conditions:
- Evaluation: 60 % price, 40 % quality
- Focus on accessibility
- Budget framework € 850,000
- Public client (city)
Create:
1. core message
2. differentiation strategy
3. line of argument for quality part
4. price argumentation strategy
4️⃣ Step 4: Generate offer
Now AI can text - but on the basis of a clear strategy.
🔹 Prompt for ChatGPT - complete offer
Create a professional offer for the construction of an accessible, sustainable playground according to the following tender analysis:
[Insert structured analysis]
The offer should include:
- Cover letter to the city
- Executive summary
- Technical concept
- Sustainability concept
- Accessibility concept
- Project plan
- Quality assurance concept
- Maintenance concept
- Reference presentation
Write convincingly, factually and tailored to public clients.
🔹 Prompt for Gemini - more technically oriented
Create a detailed technical bid description for the construction of a public playground.
Take into account:
- DIN 18034
- Fall protection requirements
- Sustainable materials
- Ease of maintenance
- Safety testing in accordance with DIN EN 1176
Formulate standard-compliant and technically precise.
5️⃣ Step 5: Compliance check before submission
Many tenders fail due to formal errors.
AI can check:
- Have all mandatory criteria been answered?
- Has every item in the bill of quantities been addressed?
- Is the required evidence enclosed?
🔹 Prompt for compliance check
Compare the following tender version with the previously analyzed tender.
Check:
- Completeness of all mandatory criteria
- Consistency with evaluation requirements
- Missing evidence or attachments
- Formal risks
Create a checklist with a traffic light system (green/yellow/red).
6️⃣ The strategic change of perspective
Now it gets exciting. You can also use AI as a "critical procurement committee".
🔹 Prompt: Simulated awarding committee
You are a critical procurement committee of a city administration.
Evaluate the following offer strictly according to the criteria of the tender.
Identify:
- Weaknesses
- Unclear formulations
- Exaggerated promises
- Price-performance risks
Suggest concrete improvements.
7️⃣ The real lever
Most people use AI to write texts faster.
The real added value arises when AI:
- Makes decision logic visible
- Decodes evaluation patterns
- systematically identifies risks
- Builds repeatable quotation processes
Then a PDF no longer becomes a document.
It becomes a structured decision-making model.
And now I'll play a strategic question back to you:
Would you build this system as an
- internal efficiency tool for individual bids
or as a scalable "bid intelligence framework" that learns over time which bid patterns really win with municipalities?
Depending on the case, I would think of the architecture completely differently.
🚀 Next step
If you not only want to understand AI, but also use it in a structured way in your company, then:
👉 Find out more about our AI training course:
https://bloo.school
👉 Find out about our Smart Market Fit offers:
https://bloola.com/smf - The Smart Market Fit course
https://bloola.com/smf-system - The Smart Market Fit System for companies
👉 Or find out more about our consulting and automation solutions:
https://bloola.com
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